Advice and answers about personal assistance
Practical articles for clients and future assistants.

How to find a personal assistant in Dubai?
The challenges specific to the Dubai market, and how an agency like PALMERA can support you on the ground or remotely.
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What qualities does it take to become a good personal assistant?
Beyond technical skills, certain human qualities really make the difference in this profession.
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Why is the personal assistant profession still so little known in France?
Often associated with luxury or celebrities, this profession actually answers a much more common need: reclaiming time in a daily life that has become too busy.
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Why use a personal assistant when you're an entrepreneur?
Time is the scarcest resource for an entrepreneur. Here's why delegating makes a real difference.
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Personal assistant vs office manager: what's the difference?
Two similar-sounding professions, but two very different scopes. Here's how to tell them apart.
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What training to become a personal assistant?
Studies, experience, skills and human qualities: discover the different paths possible to practise this profession.
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Remote or in-person assistance: how to choose?
Two plans, two different uses. Here's how to know which one really fits your situation.
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How much does a personal assistant cost?
The factors that make a personal assistant's price vary, and how to choose the plan that fits your budget.
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