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Advice and answers about personal assistance

Practical articles for clients and future assistants.

Clients

How to find a personal assistant in Dubai?

The challenges specific to the Dubai market, and how an agency like PALMERA can support you on the ground or remotely.

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Becoming an Assistant

What qualities does it take to become a good personal assistant?

Beyond technical skills, certain human qualities really make the difference in this profession.

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Clients

Why is the personal assistant profession still so little known in France?

Often associated with luxury or celebrities, this profession actually answers a much more common need: reclaiming time in a daily life that has become too busy.

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Clients

Why use a personal assistant when you're an entrepreneur?

Time is the scarcest resource for an entrepreneur. Here's why delegating makes a real difference.

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How It Works

Personal assistant vs office manager: what's the difference?

Two similar-sounding professions, but two very different scopes. Here's how to tell them apart.

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Becoming an Assistant

What training to become a personal assistant?

Studies, experience, skills and human qualities: discover the different paths possible to practise this profession.

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How It Works

Remote or in-person assistance: how to choose?

Two plans, two different uses. Here's how to know which one really fits your situation.

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Pricing

How much does a personal assistant cost?

The factors that make a personal assistant's price vary, and how to choose the plan that fits your budget.

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